NOTE: We had Camilla’s interview archived for a long time. The portrait above we stole from her fb profile, she rocks that Jil Sander dress. ¡Gracias Cami!

Subject: Camilla Borella

Gender: Female

Age: 27

Marital status: single

Citizenship: Italian

Occupation: P.R.

Zone where do you live? Quartiere Susa

Where do you shop the most? I like a lot vintage clothing and most of my clothes I buy them. Obviously I wear a lot of clothes from the company I work for going to work, but also for my daily life, I really like it.

Favorite pieces in your wardrobe? A navy blue vintage trenchcoat that is like my second skin.

Which color (or prints) dominates your wardrobe? Black and navy blue. No prints for me.

Is there a designer or brand that you prefer? As a brand Jil Sander, as a designer I admire Raf Simons.

Frequented restaurants: I like sushi a lot, I usually go to Sushiteca in Via Fiori Chiari and another one in Via Col di Lana I don’t remember the name. I also do brunch in California Bakery with Marcelo (note: as in Marcelo Burlon)

Frequented bars: Tasca, Mono but it also depends who you are with and where.

Favorite drink: For aperitivo I like to drink Vodka Sour Maracuja. When partying at night Vodka Lemon.

Frequented clubs: What do you think? Magazzini Generali: second floor, Pink is Punk. I also go to Punks Wear Prada and some Sundays I go to Plastic for an early night.

Concerts you have gone last year: I loved MGMT, Hercules & Love Affair and Carmen Consoli.

Bands or musical artists you rather listen to: I enjoy listening to Madonna a lot. When at home in a very quiet enviroment I like to listen to soul music.

Cities you have traveled to this year: Tokyo, Los Angeles, Athens, Madrid, London, Paris and Rome.

What motivated you to go there? All of them work, even if in Madrid and Rome I had a chance to see friends and family, so work and pleasure. Half and half.

Which media do you prefer to get close to fashion? I really do look in the Internet, and I also read magazines. Another way to get in touch is talking with my friends that work in the sector so I get updated. The websites I always go are Style, Catwalking which is the first to upload all the runway shows and Vogue UK website. The magazines That I like are Another Magazine, Plastique, View of the Times, Hercules and the Italian and Spanish versions of Vanity Fair to entertain myself Sundays at home.

Do you have any hobbies, practice any sport, etc? I got a dog and I love being with it. I also like to read at home and listen to music. I enjoy being with my friends, I think friendship is very important to me.

We also did a photoshoot with photographer Settimio Benedusi and three of our key subjects. Will post it soon!

If you live in Milan and find yourself portrayed in the video please don’t worry it was made with the sole purpose of presenting our findings, and we have no interest in broadcasting it any further than this blog.

Special thanks to all the fancy monsters!

Onka and Arthur have been flat-mates for a long time. Are their fashion habits similar?

Gender: Female

Age: 29

Marital status: Single

Citizenship: Austrian

Occupation: Fasion Designer

Zone where you live: Cinque Giornate

What are you wearing?: Boots Emporio Armani, the rest is clothes from H&M

Where do you get it?: Boots at Emporio Armani and H&M

Where do you get your clothes the most?: My sister works as a fashion PR, and gives me lots of free stuff. I go to H&M and Zara, and I will take anything my friends are giving away, and since most of my friends work in fashion I get great “give aways”.

Favorite piece in your wardrobe: Not in my wardrobe exactly, but my favorite item is a silver/ivory ring (2 rings actually) that my friend Max made, a necklace my father gave to me, and my lucky red sunglasses.

Which color (or prints) dominates your wardrobe?: H&M colour card, black and grey, no prints.

Is there a designer or brand that you prefer, admire, follow?: Carol Christian Poell, other than that, I’m not a very faithfull person in this regard, but I liked a lot the last Dries Van Noten accessories collection. 

Frequented restaurants: La Latteria,  Da Oscar, La Terza Carbonaia

Frequented bars: Atomic, Bar Basso

Favorite drink: Any free drink

Frequented clubs: Glitter and Magazzini Generali for Pink is Punk

Concerts you have gone last year: It would be a lie if I say I go to a lot of concerts.

Bands or musical artists you rather listen to: Anything really, don’t have a very sophisticated taste in music.

Cities you have traveled to this year: Vienna, Innsbruck, London, Hong Kong, Hamburg, Paris, and lots around Italy

What motivated you to go there? Half  for work, half for play

Which media do you prefer to get close to fashion? I love magazines everything from Vogue to Hello – we get them  at work, books, internet.

Do you have any hobbies, practice any sport, etc? I enjoy going out dancing with my friends a lot, love to cook, and tonight is my first yoga lesson ever.

"Signora Gufalotta" was a gift from a friend.

Subject: Erikka S. Bahnsen

Gender: Female

Age: It’s just a number

Marital status: Single

Citizenship: Danish

Occupation: Womenswear designer

Zone where do you live?:  Via Solari

What are you wearing today? Fur coat, dress and shoes vintage, lace vintage Oscar de la Renta jacket, Topshop belt, jewelry done by myself and bag a gift.

Where did you get it? Besides the bag tha was a present from a friend, the belt from Topshop and the jewelry that I made by myself, the rest was bough by me in different vintage shops around the world.

Where do you shop the most? I like to go to vintage shops and markets, I actually really enjoy it, I find it interesting like looking for treasures and since I don’t like to buy mainstream stuff I would say that vintage fits me very well.

Favorite pieces in your wardrobe? I would say that my favorite piece is a vintage sequins dress with leopard print from Miami that a friend gave to me as a present.

Which color (or prints) dominates your wardrobe? Although today I’m wearing a lot of black, and lately I bough some pieces in that color I actually wear a lot of colors. My black is red. I’m fascinated by colors, I really like them I don’t understand if there are so many you would choose to wear only black, that’s against my ideology.

Is there a designer or brand that you prefer? I would say that it depends from season to season: In Haute Couture for sure Christian Lacroix, he is the ongoing King of Couture, while the others sometimes fail he’s always right. Lacroix always makes precious statements. In ready to wear I like the work of Jean Charles de Castelbajac. In a more serious way of dressing I like Etro, Versace, I really like Marni and Miu Miu.

Frequented restaurants: I like a really really nice one called Bruschetta at the back of Duomo and I also enjoy having tapas in Tasca.

Frequented bars: I come often to Exploit and go to Tasca to have sangria.

Favorite drink: Rossini

Frequented clubs: Plastic, Magazzini Generali for Pink is Punk and Punks wear Prada.

Concerts you have gone last year: Cat Power and Lenny Kravitz, but I can’t really remember others.

Bands or musical artists you rather listen to: I am very bad when it comes to names in music. But I really love music: everything from pop to Dolly Parton, but rough electronic music.

Cities you have traveled to this year: London, Danemark.

What motivated you to go there? Just pleasure.

Which media do you prefer to get close to fashion? Actually I prefer magazines than the internet. I do look at the internet but it’s more for work reasons. I like taking a magazine and cutting it. But I don’t like those that are filled with advertising and commercial images, I rather buying those with art content. When I go to the Internet I check Style.com, Iqons and Diane Pernet’s blog. I do like books, I could buy lots and lots of books I find them inspirational. My favorites are the ones published by Die Gestalten Verlag.

Do you have any hobbies, practice any sport, etc? I think there is nothing. I just like my work and it comes from my artistic point of view. I feel like I’m more ina an artistic scene. I could be considered the Queen of Collage, I like cutting and then pasting and then I print giant collages in canvases. Right now I’m looking forward to do another exhibition. I also do embroidery, and jewelry and right now I’m collaborating with a friend in a interior decoration project in which we do furniture, carpets, etc in a half and a half basis.

Arthur got his sneakers in a market in China. Are they real? he doesn't know

 Subject: Arthur Arbesser

Gender: Male

Age: 26

Marital status: In a relationship

Citizenship: Austrian

Occupation: Womenswear designer

Zone where do you live?:  Cinque Giornate

What are you wearing today? Trainers Nike, jeans and t-shirt vintage Helmut Lang, cardigan James Perse, scarf Henrik Vibskov.

Where did you get it? The shoes I bought in Hong Kong in a street where they sell originals and counteirfeit so I don’t really know if they are originals. The cardigan in Los Angeles, the scarf in a trip to Berlin and the jeans and t-shirt in the Helmut Lang shop in Vienna back in the days there was one.

Where do you shop the most? Right now I really don’t like to spend money in clothes anymore, sometimes I buy stuff in markets I actually enjoy buying special pieces when I’m traveling, that’s nice. I also get some clothes from friends that don’t wear them anymore so they give them to me. When I want to buy something nice, for example Jil Sander, I go to the sample sales.

Favorite pieces in your wardrobe? A pair of boots I bought in Camdem Market when I was studying.

Which color (or prints) dominates your wardrobe? There are a lot of stripes in my wardrobe, and I wear quite a lot of colors green, blues, I don’t wear a lot of black, even if today I’m wearing black jeans. I also love just plain white t-shirts.

Is there a designer or brand that you prefer?  I don’t follow any designer, however I think Jil Sander and Marni menswear is great. And i dont know if it fits but i also love Muji’s clothes.

Frequented restaurants:  Da Oscar in via Palazzi. Osteria dei Poeti in Corso Garibaldi and Casottel in Via Fabio Massimo, where Signora Isa cooks amazing food.

Frequented bars: Bar Basso, Atomic and any bar if there are friends.

Favorite drink: Negroni Sbagliato and lots more.

Frequented clubs: I love Glitter, it’s my favorite. There are so many stories in that place. I like Pink is Punk only when it’s downstairs, and La Nuova Idea if you’re in the mood and with the right group of people.

Concerts you have gone last year: I can’t remember, but it’s bad because they’re all during the week when I’m still recovering from the weekend.

Bands or musical artists you rather listen to: Classic music like Mozart and Wagner. But I also love Roxy Music, ABBA, old Cher, Blur, Pulp, New Order etc, etc. Just music with emotions..fun or sad…and music that makes you dance!

Cities you have traveled to this year: Shangai, Hangzhou, New York, Los Angeles, London, Mexico City, Vienna, Paris and some cities in Italy.

What motivated you to go there? China, New York and Los Angeles work, the rest was more for pleasure.

Which media do you prefer to get close to fashion? I am old school and I still like magazines or print media, I like the way they’re made. I actually look at them to see how people interpret fashion. I like Numéro and Vogue Italia. I also check some websites like Vogue.co.uk and Style. But i think my favourite way to get close to fashion are books..in a great library..like the one in college in London.

Do you have any hobbies, practice any sport, etc? I pay for a gym and I try to go there as much as possible. I also do Pilates lessons. I enjoy cooking and dancing on weekends and going to flea markets to find new stuff for my apartment.

Gender: Male

Age: 30

Marital status: In a relationship

Citizenship: British

Occupation: Menswear designer

Zone where do you live?  Isola

What are you wearing today? Snow boots Converse, jeans Cheap Monday, t-shirt Comme des Garçons, vintage lumberjack shirt Man Alive.

Where did you get it? Both the jeans and the boots I bought them in stores in London, the t-shirt in Dover Street Market also in London, the shirt I think it was in a vintage store in New York.

Where do you shop the most? I normally buy on the stores, either the designer stores, deparment stores or vintage stores. Sometimes I get my clothes from sample sales.

Favorite pieces in your wardrobe? A white buttom down shirt by Comme des Garçons, a vintage shirt from the 50’s that I wear during the summer and a black leather jacket I designed. This last I like because it fits me very well.

 Which color (or prints) dominates your wardrobe? Navy blue and black.

Is there a designer or brand that you prefer? I think I really liked Miu Miu menswear when they were producing it. But I wear a lot of Comme des Garçons because they do small sizes.

Frequented restaurants: La Guinguetta, Osteria Borsieri, Il Giardino dei Segreti.

Frequented bars: Bar Basso and Atomic.

Favorite drink: Spritz Aperol, Prosecco, Bloody Mary and Moralino de Scarsano.

Frequented clubs: My favorite is La Nuova Idea, but I used to go to Glitter.

Concerts you have gone last year: Cat Power, Cazals and I can’t remember the others.

Bands or musical artists you rather listen to: Neko Case, Midlake and Johnny Cash.

Cities you have traveled to this year: London, Paris, Madrid, Barcelona, New York, Los Angeles, Florence, Rome, Nice, Avignon, Siena and Venice.

What motivated you to go there? New York, Los Angeles, London, Paris, Barcelona and Florence was for work, the other were pleasure trips.

Which media do you prefer to get close to fashion? I give a look to magazines, especially Arena Homme Plus, Self Service, 10, Butt and V Man

Do you have any hobbies, practice any sport, etc? I like going to the cinema, and visiting museums and galleries. I also enjoy traveling.

Conscious or not, Giuliano's style has some-kind of british irony

Gender: Male

Age: 39

Marital status: Single

Citizenship: Italian

Occupation: Freelance Journalist

Zone where do you live?  Porta Genova

What are you wearing today? Shoes Adidas, Jumper Henry Cotton, Shirt Coast Weber Haus, Jeans Prada

Where did you get it? The shoes I bought them in the Adidas Store in Rio de Janeiro, the shirt in a press sample sale, the rest were gifts from the P.R.

Where do you shop the most? Sometimes from the press sample sales of the designers, but I usually don’t buy anything in Milan since I work everyday seeing clothes. So when I go abroad I think things are different and new. When I go to Paris I like to buy pieces in Agnès B, A.P.C and Kiliwatch a second hand store that also includes some new things.

Favorite pieces in your wardrobe? I think I don’t have any favorite piece, but I recently bought a tartan duffle coat that I quite like and wear very often.

Which color (or prints) dominates your wardrobe? Navy blue and green shades like military and olive green. I own a lot of argyle jumpers.

Is there a designer or brand that you prefer? I think that Paul Smith is my favorite in menswear. The clothes are classic but new. It has a very good sense in the use of color and  it can be stereotyped  British but it is also very original.

Frequented restaurants: I like a Japanese restaurant in Piazza Cantore called Cacao and a Chinese restaurant near to Via Larga.

Frequented bars: Atomic Bar, but I used to like it better before. Mono and Papagayo the people working in there is really nice and always offers me a beer. It’s also kinda of unexpected who can show there.

Favorite drink: Beer or Mirto a liquor from Sardinia.

Frequented clubs: I like Glitter even if I don’t go out that much in Milan. I think the laces are spoiled. I used to go to Gasoline.

Concerts you have gone last year: I went to a festival in Paris, Rock en Seine in which there were a lot of artists and bands. Besides that I cannot really remember.

Bands or musical artists you rather listen to: My favorite band is almost unknown is called Gene and is from the 90’s. But I also like Blur, The Smiths, New Order, Kylie Minogue and Kim Wilde… A very strange mix.

Cities you have traveled to this year: Rio de Janeiro, Lisbon, Paris, Blumenau (in Brazil) Moscow, Cologne, Berlin and Florence.

What motivated you to go there? All of them besides Paris was for work.

Which media do you prefer to get close to fashion? I don’t know if I believe in Internet for fashion, however I visit Style and Fashionmag.com. I really like magazines. My favorite are L’Officiel Homme, Arena Homme Plus and Details (more for the content than for the editorials)

Do you have any hobbies, practice any sport, etc? I go to the gym, but I don’t like it. I like to listen to music, I even tried to do music by myself with computers and softwares but it takes a lot of time to learn and do it very good.

She was obsessed with this jacket that later got for less in a sample sale

An all time favorite: vintage knickers.

Gender: Female

Age: 25

Marital status: Engaged

Citizenship: Austrian

Occupation: P.R. Press Officer

Zone where do you live?  Corso Genova

What are you wearing today? I’m a totally vintage person and always dress like in an Austrian way. Today I’m wearing a vintage vest from my mom, t-shirt Bastard, leggings American Apparel, vintage H&M lace vest, Mauro Leone boots (It’s the only place where I can find decent shoes) and my Bambi Eats Frog necklace.

Where did you get it? Each season my mom gives to me a bunch of clothes from her wardrobe so the vest comes from there, the t-shirt is a present from the people of the brand since I worked for them, the rest from the respective stores.

Where do you shop the most? My mom’s wardrobe is very important; most of the things I wear come from there. But I always go to the vintage stores in Ticinese and Navigli. I also get a lot of stuff from the fast fashion retailers and some other things from sample sales like my new jacket I just got yesterday.

Favorite pieces in your wardrobe? A silk short with lace inserts I got from my mom and it is perfect for summer, and my new jacket.

Which color (or prints) dominates your wardrobe? I would say white and coral red.

Is there a designer or brand that you prefer? I love Vivienne Westwood shoes and boots and Bottega Veneta bags, I also like Etro and Miu Miu. I really like the style of Costume National and Marc Jacobs clothes.

Frequented restaurants: Zio Pesce is the best restaurant on the world and it’s just on the corner of my house. The relation price/quality is super good.

Frequented bars: During summer I like to go to Tabaccheria in Ticinese. I also like Café Busterla and Cucchi. And 400 where I did an exhibition.

Favorite drink: Beer.

Frequented clubs: I would say Magazzini Generali. Especially for Pink is Punk, but anyways everybody is doing concerts and parties there so I would say there is where I go the most.

Concerts you have gone last year: MGMT I’m in love with them, they’re great. Blanche Alchemie, Justice, Sebastien Tellier, Hercules & Love Affair, Roisìn Murphy in the Gucci party, Daft Punk. I went to many others but I don’t remember right now.

Bands or musical artists you rather listen to: I really like French musicians and I’m definitely a groupie of Blanche Alchemie. I also like Emilie Simon, Paris Combo, Vincent Delerm, Emiliana Torrini and Camille, that’s super important to mention.

Cities you have traveled to this year: Biarritz, Innsbruck, Havana and Desenzano.

What motivated you to go there? Biarritz was for work, the other just for fun.

Which media do you prefer to get close to fashion? Blogs, all kind of blogs: my favorite is Notcot.org that includes a good balance of architecture, music, fashion, and design. I also read The Cut of The New York Magazine.  The magazines that I always read are PIG, Vice and Vogue.

Do you have any hobbies, practice any sport, etc? I love running in summer and doing snowboard during winter, those are the sports that I can do. I also do my jewelry line called Bambi Eats Frog, Storyteller Jewelry. But I enjoy going to exhibitions, discovering some new stuff walking around the city although I already know all Milan. I also like hanging out in Hoepli and going out.

One of Alessandra's favorites

Alessandra draws on her spare time

Gender: Female

Age: 30

Marital status: Single

Citizenship: Italian

Occupation: Fashion Designer

Zone where do you live?:  Moscova

What are you wearing today? Jeans vintage Levi’s, t-shirt American Apparel, turtleneck Aspesi, belt Yves Saint Laurent. moccasins Carshoe, watch vintage Rolex, ring vintage from the 50’s

Where did you get it? I bought them in the different stores, the watch was a gift from my parents and the ring used to belong to my mother and then she gave it to me.

Where do you shop the most? I usually go and buy in the shops, but I also buy al lot on the internet  (YOOX, Topshop and Japanese stores), I also buy in the sample sales and I like to go to vintage shops.

Favorite pieces in your wardrobe? Some Yves Saint Laurent jackets, and I own a lot of white t-shirts that I always wear, some vintage jeans and my vintage Hermès bag.

Which color (or prints) dominates your wardrobe? I like navy blue, black and camel.

Is there a designer or brand that you prefer?  Yves Saint Laurent because I wear a lot from the brand, but I also like Margiela and Comme des Garçons.

Frequented restaurants: Sushiteca in Via San Fermo, and Fioriao Bianchi.

Frequented bars: I almost go everysingle night to Fioriao Bianchi to do aperitivo after work. It’s actually the only place in Milan I go alone, because since I’m always there they already are like friends. Sometimes I go to Elettroauto with friends.

Favorite drink: Red wine.

Frequented clubs: I go to Plastic on Saturdays and some Sundays. Magazzini Generali on Fridays to Pink is Punk, and the Gloss party in Divina where there’s a VIP room where I had fun with friends.

Concerts you have gone last year: Lightspeed Champion and Gianna Nannini. I have gone to other but I cannot remember right now.

Bands or musical artists you rather listen to: I am into the 70’s punk scene. I also like female voices. From a year ago I’m listening to Joan As Policewoman almost everyday. Basically I like rock classics like The Beetles.

Cities you have traveled to this year: Hong Kong, Paris, London, Greece and the South of France. A lot of places inside Italy, like Rome.

Marco marks his set of keys with Marc Jacobs' keychain.

He wears Nike shoes

Gender: Male

Age: 37

Marital status: Single

Citizenship: Italian

Occupation: Art director

Zone where do you live? Via Mecenate

What are you wearing today? Trainers Nike Air, trousers Okura, white t-shirt Ralph Lauren, double breasted cardigan Neil Barrett.

Where did you get it? The trousers I bought them in Tokyo, the cardigan at the Neil Barrett’s showroom.

Where do you shop the most? I couldn’t say that I have a favorite store where I always go and shop. I buy mostly when I travel whatever comes to me. It’s like discovering new things…

Favorite piece: vintage t-shirts that I have since the 80’s. They are all trashed out but I still wear them.

Which color (or prints) dominates your wardrobe? I would say navy blue. I also like striped shirts.

Is there a designer or brand that you prefer? For menswear I would say Hedi Slimane. The changes he introduced in the way men dress were amazing and I think that even if he’s not designing anymore his influence is still visible in fashion for men. In womenswear I like Alber Elbaz.

Frequented restaurants: La Latteria, when I’m around in the city and I need to eat something I go to Panino Giusto and I grab a sandwich.

Frequented bars: I really like Mono,  and I go often to Elettroauto because is near and also a lots of friends live in that area.

Favorite drink: Vodka Tonic

Frequented clubs: Plastic, Magazzini Generali for Pink is Punk.

Concerts you have gone last year: I don’t go to concerts anymore, I don’t know why since I used to. Right now I rather going to a club or a Dj gig. I like the opening season in Ibiza.

Bands or musical artists you rather listen to: It depends a lot. Recent music I would say Hercules & Love Affair and Kanye West. But I also like The Smiths and the kind of music that was popular when I was younger and now is being played a lot again.

Cities you have traveled to this year: I just got back from Tokyo, I went to Paris, Barcelona, New York and Greece during the summer.

What motivated you to go there? Tokyo, London and New York were work trips, Barcelona and Paris I went to visit some friends who live there, and Greece were my summer vacations.

Which media do you prefer to get close to fashion? As for magazines Fantastic Man is my favorite at the moment. I also check Style for fashion and Perezhilton for gossips on the internet.

Do you have any hobbies, practice any sport, etc? I really don’t like the concept of hobbie. I like my job and working so that could be considered as something that gives me a lot of pleasure. Besides that I do yoga and some gym.